Personally I have found that the Tyson and Campbells programs, well... aren't worth the time or effort. We have a member at our school who takes pride in being the Campbells and Tysons labels lady, and I respect that. I keep the program only because she is so into doing it. But I have looked at the catalog of what you can get for the quantity of labels that you have to submit, and unfortunetely it is really awful. We're talking things like sidewalk chalk for 650 labels, a box of crayons for 900 labels, a guitar for 9250 labels, a microscope for 14,200 labels, etc. If you compare this to what I would call a very good program, such as BoxTop$ (which gives you 10 cents for each label) it doesn't compare.
A good box of crayons, which is 900 campbells labels, costs about what, $10? That same number, 900, in BoxTop$, equates to $90.
I also think of it this way... We as PTO's are always asking the parents of our students to support us through various ways. Please buy from this catalog, please clip BoxTop$, etc. Some grouos charge dues. Most groups hold events, that may just be breakeven, but the parents don't always see that. They just see that the PTO is charging $5 at the door for the harvest event, is asking for food donations for the holidays, is asking for donations for the basket raffles, is asking for BoxTop$, is asking for the kids to come in with money for the holiday shoppe, etc. And even though most of these things are not meant as actual fundraisers, the parents may not realize this. They may start to wrongly believe that your group is all about money.
So, the point, is that I recommend trying to limit your fundraisers. Pick the ones that make sense, are things that the parents will want to give to, and promote all of the good ways that your group is spending these funds.
Personally I would recommend one big fundraiser, such as the candle or catalog fundraisers, and just the BoxTop$, and maybe the inkjet on-going fundraisers, that goes home to the parents. Other types of fundraisers that target others, such as golf tournaments, poker tournaments, vendor markets, etc., are good as well.
Good luck,
PresidentJim