Our school has always had a problem with family involvement so that is was we mainly focus on. We also reward our kids for EVERYTHING lol
3 years ago, our PTO annual budget was $2,000. In the past two years, we've raised so much money that our next years budget is over $8,000 and this year we supplied our school with over $6,000 in gifts (Accelerated Math, a riding lawn mower and two grades are getting new educational magazine subscriptions).
We have found that if we have a goal for the fall fundraiser money, parents are more likely to participate. We also started a "back to school block party", held Donuts w/Dad and Muffins w/Mom this year and they were HIGHLY attended. This year, we didn't see the problem with parents dropping off their kids to these activities, but they came and had fun themselves ...and we also had a lot of grandparents who came and helped out or attended if the parents couldn't. It's made a world of different in the students and their behavior's having so much "family" attend our events.
A lot of our budget does go towards student rewards . .. perfect attendance, word wizard ice cream day, AR Celebration Day, pizza parties for box tops winners, MAP Scholars and such. We have a great bunch of students at our school and my middle schooler is envious because all the fun started after whe graduated from the school LOL LOL LOL.