I have a question regarding a fundraising program that used internet travel purchases similiar to grocery store purchases. I am attempting to evaluate a proposal given to me.
The scenario: Have parents, grandparents, aunts and uncles use a particular website to book any airfare, hotels, rental cars, cruises and vacation packages. Proceeds from the commission on the sale go to the PTO group. (I'm hearing 75% of available commissions.)
The potential: If there are 20-30 parents in the entire school who travel 2-4 times a month plus family vacations and are willing to book their travel at this site vs Orbitz, Priceline, etc, the PTO could generate a range of $5000 to $22000 (depending on the commission available).
The benefits: No selling. No product. No labor intensive volunteer hours. No kids needing to sell door-to-door.
I'm being told the only change in behavior required is in the purchasing of travel you were going to purchase online anyway.