We had great success with the Otis Spunkmeyer cookie dough as well. We used QSP which allowed us to sell Otis Cookie Dough as well as magazines. The Cookie Dough did great but limits what out of town family and friends can buy so we added the magazine component to allow out of towners the opportunity to help support our school. We sold over 3300 tubs and have also heard people comment that they should have purchased more!
I have to say this was a hugh fundraiser for us. We sold 631 buckets of cookie dough and made $ 3800. We will be doing it again next year. We did it in Novmeber for Christmas cookie baking time. Best of all the Coookies taste great!